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The Fall and rise of strategic planning

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MAP20071022057
Mintzberg, Henry
The Fall and rise of strategic planning / by Henry Mintzberg
Sumario: The pitfalls of planning -- The fallacies of strategic planning -- Planning, plans and planners -- Left-and right-handed planners -- The formalization edge
En: Harvard business review. - Boston. - January-February 1994 ; p. 107-114
1. Planificación estratégica . 2. Management . 3. Estrategia empresarial . 4. Directivos de empresas . I. Título. II. Título: Harvard business review.