Quantifying and predicting the effects of basic text display variables on the perceived urgency of warning labels : tradeoffs involving font size, border weight and colour

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<title>Quantifying and predicting the effects of basic text display variables on the perceived urgency of warning labels</title>
<subTitle>: tradeoffs involving font size, border weight and colour</subTitle>
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<titleInfo type="alternative">
<title>Ergonomics</title>
</titleInfo>
<name type="personal" usage="primary" xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080153021">
<namePart>Adams, Austin S.</namePart>
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<name type="personal" xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080097202">
<namePart>Edworthy, Judy</namePart>
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<dateIssued encoding="marc">1995</dateIssued>
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<abstract displayLabel="Summary">Design variables surrounding the presentation of signal words in warnings have been previously shown to affect performance, or variables likely to be related to performance. The present study emphasized the signal word WARNING by presenting it in red, surrounded by a red border. It was found that the signal word had to be approximately twice as big in black as in red to give the same perceived urgancy. Design implications of the finding that the most urgent labels are not necessarily the most aesthetically pleasing are discussed</abstract>
<note type="statement of responsibility">Austin S. Adams and Judy Edworthy</note>
<subject authority="lcshac" xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080550653">
<topic>Ergonomía</topic>
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<subject authority="lcshac" xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080554293">
<topic>Etiquetado</topic>
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<subject authority="lcshac" xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080540814">
<topic>Diseño</topic>
</subject>
<subject authority="lcshac" xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080600389">
<topic>Comportamiento humano</topic>
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<subject authority="lcshac" xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080564360">
<topic>Terminología</topic>
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<subject authority="lcshac" xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080543501">
<topic>Colores</topic>
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<titleInfo>
<title>Ergonomics</title>
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<publisher>London and Washington</publisher>
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<text>Vol. 38, nº 11, November, 1995 ; p. 2221-2237</text>
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