Lead for loyalty
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| Tag | 1 | 2 | Valor |
|---|---|---|---|
| LDR | 00000nab a2200000 i 4500 | ||
| 001 | MAP20071501976 | ||
| 003 | MAP | ||
| 005 | 20080418123038.0 | ||
| 007 | hzruuu---uuuu | ||
| 008 | 971212e20010701usa|||| | |00010|eng d | ||
| 040 | $aMAP$bspa | ||
| 084 | $a922.111 | ||
| 100 | 1 | $0MAPA20080326357$aReichheld, Frederick F. | |
| 245 | 1 | 0 | $aLead for loyalty$cby Frederick F. Reichheld |
| 520 | $aNew research shows that companies with faithful employees, customers, and investors share one key attribute: leaders who stick to six bedrock principles | ||
| 650 | 1 | 1 | $0MAPA20080606091$aEstrategia empresarial |
| 650 | 1 | 1 | $0MAPA20080555061$aManagement |
| 650 | 1 | 1 | $0MAPA20080614126$aFidelización de clientes |
| 650 | 1 | 1 | $0MAPA20080602406$aMarketing estratégico |
| 650 | 1 | 1 | $0MAPA20080557591$aCompetencia |
| 740 | 0 | $aHarvard business review | |
| 773 | 0 | $wMAP20077100345$tHarvard business review$dBoston$gJuly-August 2001 ; p. 76-84. |