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Campaingning for change

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Registro MARC
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008  020930e20020701usa|||| | |00010|eng d
040  ‎$a‎MAP‎$b‎spa
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1001 ‎$0‎MAPA20080194680‎$a‎Hirschhorn, Larry
24510‎$a‎Campaingning for change‎$c‎by Larry Hirschhorn
5208 ‎$a‎The article describes the three types of campaingns ( political, marketing and military) turn ineffective change initiatives into winning ones
65011‎$0‎MAPA20080597870‎$a‎Organización interna
65001‎$0‎MAPA20080620363‎$a‎Reorganización empresarial
65001‎$0‎MAPA20080598204‎$a‎Política empresarial
65001‎$0‎MAPA20080589417‎$a‎Cambio organizativo
65001‎$0‎MAPA20080610739‎$a‎Estructura organizativa
65001‎$0‎MAPA20080626174‎$a‎Reestructuración de la empresa
7400 ‎$a‎Harvard business review
7730 ‎$w‎MAP20077100345‎$t‎Harvard business review‎$d‎Boston‎$g‎ July 2002 ; p. 98-104