Pesquisa de referências

Issues in marketing online insurance products : an exploratory look at agents'use, attitudes, and views of the impact of the Internet

<?xml version="1.0" encoding="UTF-8" standalone="no"?>
<rdf:RDF xmlns:rdf="http://www.w3.org/1999/02/22-rdf-syntax-ns#" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance">
<rdf:Description>
<dc:creator>Eastman, Kevin L.</dc:creator>
<dc:creator>Eastman, Jacqueline K.</dc:creator>
<dc:creator>Eastman, Alan D.</dc:creator>
<dc:creator>American Risk and Insurance Association</dc:creator>
<dc:date>2002-09-23</dc:date>
<dc:description xml:lang="es">The use of the Internet to buy and sell products has increased dramatically over the past five years. However, the insurance industry has been slow to focus on the online business to consumer market, and insurance industry purchases of insurance have been relatively small. This article uses a survey of insurance agents in Florida to examines the manner in which insurance agents use and view the Internet as a method of marketing insurance products</dc:description>
<dc:identifier>https://documentacion.fundacionmapfre.org/documentacion/publico/es/bib/55319.do</dc:identifier>
<dc:language>eng</dc:language>
<dc:rights xml:lang="es">InC - http://rightsstatements.org/vocab/InC/1.0/</dc:rights>
<dc:subject xml:lang="es">Internet</dc:subject>
<dc:subject xml:lang="es">Mercado de seguros</dc:subject>
<dc:subject xml:lang="es">Empresas de seguros</dc:subject>
<dc:subject xml:lang="es">Productos de seguros</dc:subject>
<dc:subject xml:lang="es">Agentes de seguros</dc:subject>
<dc:subject xml:lang="es">Nuevas tecnologías</dc:subject>
<dc:subject xml:lang="es">Estados Unidos</dc:subject>
<dc:subject xml:lang="es">Casos prácticos</dc:subject>
<dc:subject xml:lang="es">Márketing de la empresa de seguros</dc:subject>
<dc:subject xml:lang="es">Comercio electrónico</dc:subject>
<dc:type xml:lang="es">Artículos y capítulos</dc:type>
<dc:title xml:lang="es">Issues in marketing online insurance products : an exploratory look at agents'use, attitudes, and views of the impact of the Internet</dc:title>
<dc:title xml:lang="es">Título: Risk management and insurance review</dc:title>
<dc:relation xml:lang="es">En: Risk management and insurance review. - New York : The American Risk and Insurance Association. - Vol. 5, nº 2 Fall 2002 ; p. 117-134</dc:relation>
</rdf:Description>
</rdf:RDF>