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Global gamesmanship

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<rdf:Description>
<dc:creator>MacMillan, Ian C.</dc:creator>
<dc:creator>van Putten, Alexander B.</dc:creator>
<dc:creator>Gunter McGrath, Rita</dc:creator>
<dc:date>2003-05-01</dc:date>
<dc:description xml:lang="es">When the whole world is your playing field, you might find that a move your company makes in one market provokes a counterattack from a completely different direction. Smart managers can learn to anticipate those reactions and manipulate them to their own advantage. </dc:description>
<dc:identifier>https://documentacion.fundacionmapfre.org/documentacion/publico/es/bib/55658.do</dc:identifier>
<dc:language>eng</dc:language>
<dc:rights xml:lang="es">InC - http://rightsstatements.org/vocab/InC/1.0/</dc:rights>
<dc:subject xml:lang="es">Internacionalización de la empresa</dc:subject>
<dc:subject xml:lang="es">Mercado exterior</dc:subject>
<dc:subject xml:lang="es">Análisis de mercados</dc:subject>
<dc:subject xml:lang="es">Estrategia empresarial</dc:subject>
<dc:subject xml:lang="es">Ventaja competitiva</dc:subject>
<dc:subject xml:lang="es">Multinacionales</dc:subject>
<dc:subject xml:lang="es">Planificación estratégica</dc:subject>
<dc:type xml:lang="es">Artículos y capítulos</dc:type>
<dc:title xml:lang="es">Global gamesmanship</dc:title>
<dc:title xml:lang="es">Título: Harvard business review</dc:title>
<dc:relation xml:lang="es">En: Harvard business review. - Boston. - May 2003 ; p. 62-71</dc:relation>
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