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Sloan management review-Número 2 44 2003

Publicação: Sloan management review

Número: Número 2 44 2003

Tipo: Normal

Direitos: InC

Título Autor Páginas
What causes markets to take off? : dramatic sales growth is spurred, not by drops in price, but by the collective effects of increased competition
Lessons from online groceries : how the industry's evolution can inform all e-tail enterprises
The true value of a lost customer : just as early adopters are the most valuable customers to acquire, "disadopters" are the most damaging to lose
Using choice modeling in service management : a framework for gaining a clearer understanding of customer preferences
The myth of globalization? : a new study finds that only a few large retail firms have a genuinely global presence
The advantages of family ownership : new research shows founding-family-owned companies have higher profits and valuations
How CEO characteristics affect R&D spending education, professional experience, company stock holdings and age may exert an unexpected influence on a CEO's approach to research and development
Navigating the technology landscape of innovation
The Need for a corporate global mind-set Begley, Thomas M. P. 25-32
Exploring scale : the advantages of thinking small
Shifting cultural gears in technology-drive industries
Understanding and managing the brand space Berthon, Pierre P. 49-54
Responses to disruptive strategic innovation
Sustainability and performance Funk, Karina P. 65-70
The real value of strategic planning
The power of innomediation
When too much IT knowledge is a dangerous thing McAfee, Andrew P. 83-89
Government games
Opinion : a proposal for Social Security