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Sloan management review-Tomo 49 Número 4 - 2008

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Publicación: Sloan management review

Número: Tomo 49 Número 4 - 2008

Tipo: Normal

Derechos: InC

Título	Autor	Páginas
A Surprising truth about how geographically dispersed teams communicate	Hyatt, Josh
Why the best innovations may be the smallest ones	Fox, Joe
Reinventing marketing so it's both academically rigorous and managerially relevant	Wind, Yoram
How to make values count in everyday decisions
The Secrets of trust : how companies try to build it. why they fail. what to do instead	Pirson, Michael
How to market to generation m(obile)	Sultan, Fareena
Can departing employees help you win the "talent war"?	Somaya, Deepak
How to get an edge by sharing global supply chain knowledge	Myers, Matthew B.
The Solution for managing through worse-before-better	Cooper, Robin
Why the hottest customer loyalty measure is more hype than reality