MAP20080053178 Ferro, Gustavo The Life insurance market's response to ageing : mega or mini? / Gustavo Ferro Sumario: This paper deals with the reaction of the life insurance industry to ageing and the next massive decomulation phase of pension funds worldwide. The industry has a well-established product, which is the annuity, a unique instrument to cope with longevity risk. But annuity markets remain thin. Demand-side and supply-side elements of the market are explored, and also regulatory issues. Some proposals are made for a more proactive involvement of the industry in the pension business, by adressing demand-side, supply-side and regulatory concerns En: Geneva papers on risk and insurance : issues and practice. - Geneva : The Geneva Association, 1976- = ISSN 1018-5895. - 01/10/2008 Tomo Special Competition Edition Número Special Issue - 2008, p. 27-50 1. Pensiones . 2. Seguro de vida . 3. Renta vitalicia . 4. Envejecimiento de la población . 5. Productos de seguros . 6. Ageingnomics. Economia senior . I. Title.