The Age of the consumer-innovator

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<dc:creator>Hippel, Eric von</dc:creator>
<dc:creator>Ogawa, Susumu</dc:creator>
<dc:creator>Jong, Jeroen P.J. de</dc:creator>
<dc:date>2011-10-03</dc:date>
<dc:description xml:lang="es">Sumario: Recent research shows that consumers collectively generate massive amounts of product innovation. These findings are a wake-up call for both companies and consumers - and have significant implications for our understanding of new product development</dc:description>
<dc:identifier>https://documentacion.fundacionmapfre.org/documentacion/publico/es/bib/134987.do</dc:identifier>
<dc:language>spa</dc:language>
<dc:rights xml:lang="es">InC - http://rightsstatements.org/vocab/InC/1.0/</dc:rights>
<dc:subject xml:lang="es">Productos</dc:subject>
<dc:subject xml:lang="es">Consumidores</dc:subject>
<dc:subject xml:lang="es">Innovación empresarial</dc:subject>
<dc:subject xml:lang="es">Empresas</dc:subject>
<dc:subject xml:lang="es">Comportamiento del consumidor</dc:subject>
<dc:subject xml:lang="es">Investigación de mercados</dc:subject>
<dc:subject xml:lang="es">Innovación</dc:subject>
<dc:type xml:lang="es">Artículos y capítulos</dc:type>
<dc:title xml:lang="es">The Age of the consumer-innovator</dc:title>
<dc:relation xml:lang="es">En: Sloan management review. - Cambridge : MIT Sloan School of Management, 1985-2012 = ISSN 1532-9194. - 03/10/2011 Tomo 53 Número 1  - 2011 , p. 27-35</dc:relation>
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