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Why some Western insurance multinationals succeed in Asia while others struggle

Recurso electrónico / Electronic resource
MARC record
Tag12Value
LDR  00000cab a2200000 4500
001  MAP20150039538
003  MAP
005  20151203131439.0
008  151127e20151102esp|||p |0|||b|spa d
040  ‎$a‎MAP‎$b‎spa‎$d‎MAP
084  ‎$a‎219
100  ‎$0‎MAPA20090038677‎$a‎Perchthold, Gordon
24510‎$a‎Why some Western insurance multinationals succeed in Asia while others struggle‎$c‎Gordon Perchthold
520  ‎$a‎Mr Gordon Perchthold of Managing Across Asia shares preliminary research on the patterns that contribute to the success of Western multinationals in Asia, lessons drawn from secondary research of corporate histories and in-depth interviews with current and retired Chairpersons and CEOs.
650 4‎$0‎MAPA20080586294‎$a‎Mercado de seguros
650 4‎$0‎MAPA20080572945‎$a‎Multinacionales
650 4‎$0‎MAPA20080590567‎$a‎Empresas de seguros
651 1‎$0‎MAPA20080643744‎$a‎Asia
7730 ‎$w‎MAP20090003767‎$t‎Asia insurance review‎$d‎Singapore : Ins Communications Pte Ltd., 2009-‎$x‎0218-2696‎$g‎02/11/2015 Número 11 - noviembre 2015 , p. 76-78