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Cognitive computing holds promise for life insurance customer service

Recurso electrónico / electronic resource
MARC record
Tag12Value
LDR  00000cab a2200000 4500
001  MAP20180017575
003  MAP
005  20220911191843.0
008  180613e20180501sgp|||p |0|||b|eng d
040  ‎$a‎MAP‎$b‎spa‎$d‎MAP
084  ‎$a‎922.111
100  ‎$0‎MAPA20180008436‎$a‎Harrington, Wayne
24510‎$a‎Cognitive computing holds promise for life insurance customer service‎$c‎Wayne Harrington
520  ‎$a‎It's never more important for life insurers to offer their policyholders high-quality service. Digitisation and intensified competition with other financial service verticals have blunted prospects for growth and made customer acquisition and retention ever more challenging. Meanwhile, constumers' overall service expectations continue to rise as retailers in other industries set a higherbar. Insurers have struggled to keep up because of the inherent complexity of both their products and their systems' enviroments
650 4‎$0‎MAPA20080590567‎$a‎Empresas de seguros
650 4‎$0‎MAPA20080589189‎$a‎Atención al cliente
650 4‎$0‎MAPA20080570590‎$a‎Seguro de vida
650 4‎$0‎MAPA20080568641‎$a‎Digitalización
650 4‎$0‎MAPA20170006497‎$a‎Computación cognitiva
650 4‎$0‎MAPA20150007889‎$a‎Tecnologías inteligentes
650 4‎$0‎MAPA20140010615‎$a‎Evolución tecnológica
7730 ‎$w‎MAP20090003767‎$t‎Asia insurance review‎$d‎Singapore : Ins Communications Pte Ltd., 2009-‎$x‎0218-2696‎$g‎01/05/2018 Número 5 - mayo 2018 , p. 64-66