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Big data : a challenge and an opportunity for brokers
Recurso electrónico / Electronic resource
MAP20160034271
Quigley, Rosie ‌
Big data : a challenge and an opportunity for brokers / Rosie Quigley
Sumario: The rise in Big Data could usher in a host of opportunities for insurers to expand their customer bases and develop innovative products and services; but it could also prove a test for brokers. Insurers are increasingly investing in analytics. Many major insurers have set up dedicated analytics departments, which give them greater opportunities than ever to offer products to customers based on their needs
En: Post magazine : the insurance world covered since 1840. - London : Incisive Financial Publishing Ltd., 2005-2016. - 03/10/2016 Número 10 - octubre 2016 , p. 12-14
1. Big data ‌. 2. Mercado de seguros ‌. 3. Brokers ‌. 4. Mediadores de seguros ‌. 5. Nuevas tecnologías de la información ‌. 6. Continuidad de negocio ‌. I. Título.