Cyber assets at risk : monetary impact of U.S personally identifiable information mega data breaches

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      <subfield code="a">Cyber assets at risk</subfield>
      <subfield code="b">: monetary impact of U.S personally identifiable information mega data breaches</subfield>
      <subfield code="c">Omer IIker Poyraz...[Et al.]</subfield>
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      <subfield code="a">This study investigates various factors that can affect the monetary impact of data breaches on companies. This paper introduces a model for the total cost of a mega data breach based on a data set created from multiple sources that categorises stolen data for U.S. residents as personally identifiableinformation (PII) and sensitive personally identifiable information (SPII). Weuse a rigorous stepwise regression analysis that includes polynornial and factorial multilevel effects of the independent variables.There are three significant findings. First, our model finds a significantrelation between total data breach cost and revenue, the total amount of PIl and SPIl, and class action lawsuits. Second, the categorisation of personal information as sensitive and non-sensitive explains the cost better than previous work. Finally, all of the independent variables demonstrate multilevelfactorial interactions.</subfield>
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