Centro de Documentacion de Fundación MAPFRE - Mapping moral philosophies : strategic implications for multinational firms

MAP20071503595

Mapping moral philosophies : strategic implications for multinational firms / Christopher J. Robertson and William F. Crittenden

Business ethicists believe executives can achieve organizational and stakeholder benefits by effectively integrating moral philosophy into the strategic management process

En: Strategic management journal. - Chichester [etc.] : Wiley. - Vol. 24, nº 4, April 2003 ; p. 385-392

1. Estrategia empresarial . 2. Multinacionales . 3. Cultura empresarial . 4. Filosofía empresarial . 5. Etica social . I. Crittenden, William F. . II. Título.