The One number you need to grow

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<namePart>Reichheld, Frederick F.</namePart>
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<abstract>Would you recommend this company to a friend or colleague? Research shows that the answer to this simple question is a better predictor of customer loyalty -and corporate growth- than the complex statistical findings of the typical customer satisfaction survey</abstract>
<note type="statement of responsibility">by Frederick F. Reichheld</note>
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