The Role of emotions in risk communication

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      <subfield code="a">The Role of emotions in risk communication</subfield>
      <subfield code="c">Xiao-Fei Xie... [et al.]</subfield>
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      <subfield code="a">There are presented two experiments investigating the role of emotions concerning technological and natural hazards. In the first experiment, technological hazards aroused stronger emotions, and were considered to be riskier than natural hazards. No differences were found between the texts versus audio presentations. However, the presence of pictures aroused stronger emotions and increased the perceived risk. Emotions play a mediating role between hazard types and perceived risk, as well as between pictures and perceived risk. The second experiment adopted real-world materials from webpages and TV. Emotions again play a mediating role between pictorial information and risk perception. Moreover, specific emotions were found to be associated with different types of action tendencies</subfield>
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      <subfield code="a">Xie, Xiao-Fei</subfield>
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      <subfield code="t">Risk analysis : an international journal</subfield>
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      <subfield code="g">01/03/2011 Tomo 31 Número 3  - 2011 , p. 450-465</subfield>
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