Search

Campanhas de aproximação com o consumidor

<?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xsi:schemaLocation="http://www.loc.gov/MARC21/slim http://www.loc.gov/standards/marcxml/schema/MARC21slim.xsd">
  <record>
    <leader>00000cab a2200000   4500</leader>
    <controlfield tag="001">MAP20170026389</controlfield>
    <controlfield tag="003">MAP</controlfield>
    <controlfield tag="005">20170829111148.0</controlfield>
    <controlfield tag="008">170814e20170605bra|||p      |0|||b|por d</controlfield>
    <datafield tag="040" ind1=" " ind2=" ">
      <subfield code="a">MAP</subfield>
      <subfield code="b">spa</subfield>
      <subfield code="d">MAP</subfield>
    </datafield>
    <datafield tag="084" ind1=" " ind2=" ">
      <subfield code="a">219</subfield>
    </datafield>
    <datafield tag="100" ind1="1" ind2=" ">
      <subfield code="0">MAPA20170010494</subfield>
      <subfield code="a">Barros, Maria Luisa</subfield>
    </datafield>
    <datafield tag="245" ind1="1" ind2="0">
      <subfield code="a">Campanhas de aproximação com o consumidor</subfield>
      <subfield code="c">Maria Luisa Barrios</subfield>
    </datafield>
    <datafield tag="520" ind1=" " ind2=" ">
      <subfield code="a">Iniciativas para melhorar o relacionamento são baseadas em pesquisas de satisfação, relatórios de ouvidorias e serviços de atendimento </subfield>
    </datafield>
    <datafield tag="650" ind1=" " ind2="4">
      <subfield code="0">MAPA20080586294</subfield>
      <subfield code="a">Mercado de seguros</subfield>
    </datafield>
    <datafield tag="650" ind1=" " ind2="4">
      <subfield code="0">MAPA20080624019</subfield>
      <subfield code="a">Comportamiento del consumidor</subfield>
    </datafield>
    <datafield tag="773" ind1="0" ind2=" ">
      <subfield code="w">MAP20077001243</subfield>
      <subfield code="t">Revista de Seguros</subfield>
      <subfield code="d">Rio de Janerio : FENASEG, 1994-</subfield>
      <subfield code="g">05/06/2017 Número 901 - junio 2017 , p. 26-27</subfield>
    </datafield>
  </record>
</collection>