Centro de Documentacion de Fundación MAPFRE - Discover the patterns in personality : 2019 Accenture global financial services consumer study

MAP20200007098

Discover the patterns in personality : 2019 Accenture global financial services consumer study / Piercarlo Gera, Alan McIntyre and Erik Sandquist. — Dublin : Accenture, 2020

Sumario: Explore our latest research and uncover the consumer trends affecting banks and insurers today. Find out how customers want to engage with you through our four powerful personas

1. Consumidores . 2. Tendencias . 3. Marketing . 4. Servicios financieros . 5. Banca . 6. Productos de seguros . 7. Atención al cliente . I. McIntyre, Alan . II. Sandquist, Erik . III. Accenture . IV. Title.