Section: BooksTitle: Cómo preparar un plan de marketing / John StapletonAuthor: Stapleton, JohnPublication: Bilbao : Deusto, D.L.1986Physical description: 281 p. ; 24 cmMateria / lugar / evento: MarketingEmpresasOther categories: 922.112.1Standard numbers: DL BI.853-86ISBN 84-234-0632-6Rights: In Copyright (InC)Referencias externas: