| LDR | | | 00000cab a2200000 i 4500 |
| 001 | | | MAP20071508923 |
| 003 | | | MAP |
| 005 | | | 20160518122941.0 |
| 007 | | | hzruuu---uuuu |
| 008 | | | 971126s1997 che|||| | |00010|eng d |
| 040 | | | $aMAP$bspa$dMAP |
| 084 | | | $a20 |
| 100 | 1 | | $0MAPA20080223373$aLado Coustré, Nora |
| 245 | 1 | 0 | $aMarket orientation and business performance in the Spanish insurance sector$cby Nora Lado Coustré and Miguel Ángel Martínez Martínez |
| 520 | | | $aMarket Orientation (MO) has taken a central role in discussions about strategic management and marketing. And yet despite its importance, MO has been the subject of few theoretical and empirical studies. The empirical study reported in this paper focuses on the relationship between the degree of market orientation and the business performance of insurance companies in Spain |
| 650 | 1 | 1 | $0MAPA20080590567$aEmpresas de seguros |
| 650 | | 1 | $0MAPA20080586294$aMercado de seguros |
| 650 | | 1 | $0MAPA20080606091$aEstrategia empresarial |
| 650 | 1 | 1 | $0MAPA20080607548$aOrientación al mercado |
| 650 | 1 | 1 | $0MAPA20080540913$aEspaña |
| 700 | 1 | | $0MAPA20080396435$aMartínez Martínez, Miguel Angel |
| 740 | 4 | | $aThe Geneva papers on risk and insurance |
| 773 | 0 | | $wMAP20077100215$tGeneva papers on risk and insurance : issues and practice$dGeneva : The Geneva Association, 1976-$x1018-5895$gTomo 22 Número 4 - 1997, p. 571-589 |
| 856 | | | $uhttp://www.genevaassociation.org/PDF/Geneva_papers_on_Risk_and_Insurance/GA1997_GP22(85)-Coustré&Martinez_Martinez.pdf |
| 856 | | | $yMÁS INFORMACIÓN$umailto:centrodocumentacion@fundacionmapfre.org?subject=Consulta%20de%20una%20publicaci%C3%B3n%20&body=Necesito%20m%C3%A1s%20informaci%C3%B3n%20sobre%20este%20documento%3A%20%0A%0A%5Banote%20aqu%C3%AD%20el%20titulo%20completo%20del%20documento%20del%20que%20desea%20informaci%C3%B3n%20y%20nos%20pondremos%20en%20contacto%20con%20usted%5D%20%0A%0AGracias%20%0A |
