Section: Articles Title: The organizational identity trap : the answer to the question, "Who are we?" is complex, elusive and can confound strategic change Related records: En: Sloan management review. - Cambridge : MIT Sloan School of Management, 1985-2012 = ISSN 1532-9194. - Número 4 43 2002Other categories: 92 Rights: In Copyright (InC) Referencias externas: earth MÁS INFORMACIÓN See issue detail