Harvard business review-Número 6 81 2003
| Title | Author | Pages |
|---|---|---|
| The global brand face-off | ||
| Storytelling that moves people : a conversation with screenwriting coach Robert Mckee | P. 51-55 | |
| Leadership and the psychology of turnarounds | Moss Kanter, Rosabeth | P. 58-67 |
| M&A needn't be a loser's game | ||
| Managing by commitments | ||
| Let's hear it for B players | ||
| Pension roulette : have you bet too much on equities? | Bennett Stewart III, G. | P. 104-109 |
| Uncovering hidden value in a midsize manufacturing company | ||
| The myth of secure computing |