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Storytelling that moves people : a conversation with screenwriting coach Robert Mckee
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Title: Storytelling that moves people : a conversation with screenwriting coach Robert Mckee
Notes: Persuasion is the centerpiece of business activity. Forget about PowerPoint and statistics. To involve people at the deepest level, you need stories. Hollywood's top writing consultant reveals the secrets of telling them. Related records: En: Harvard business review. - Boston. - June 2003 ; p. 51-55Materia / lugar / evento: Cine ‌Estrategia empresarial ‌Comunicación ‌Liderazgo ‌Otros autores: Mckee, Robert ‌
Secondary titles: Título: Harvard business review
Other categories: 922.111
Rights: In Copyright (InC)
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