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Trends 2009 : North American retail banking eBusiness and channel strategy : ten areas of focus for the next 12 months

Recurso electrónico / electronic resource
Registro MARC
Tag12Valor
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008  090428s2009 usa|||| ||| ||eng d
040  ‎$a‎MAP‎$b‎spa‎$d‎MAP
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24500‎$a‎Trends 2009‎$b‎ : North American retail banking eBusiness and channel strategy : ten areas of focus for the next 12 months‎$c‎by Brad Strothkamp... [et al.]
260  ‎$a‎Cambridge‎$b‎Forrester Research‎$c‎2009
4901 ‎$a‎For eBusiness & channel strategy professionals
520  ‎$a‎2008 was tumultuous for financial services. Banks and lenders closed their doors, merged, saw their stock prices plummet, and slowed lending to all but the best consumers. So what should eBusiness executives expect for 2009? Forrester believes that eBusiness executives need to understand the impact of the economy on how they should run their business. They should place focus on projects that provide clear return on investment (ROI), enhance customer retention, and take into account economic factors that will undoubtedly change consumers needs
650 1‎$0‎MAPA20080584931‎$a‎Empresas virtuales
650 1‎$0‎MAPA20080579814‎$a‎Crisis financiera
650 1‎$0‎MAPA20080606091‎$a‎Estrategia empresarial
650 1‎$0‎MAPA20080614126‎$a‎Fidelización de clientes
650 1‎$0‎MAPA20080607531‎$a‎Orientación al cliente
7001 ‎$0‎MAPA20080655778‎$a‎Strothkamp, Brad
7102 ‎$0‎MAPA20080436582‎$a‎Forrester
830 4‎$0‎MAPA20080655792‎$a‎For eBusiness & channel strategy professionals