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The SWRVE new players report

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<title>SWRVE new players report</title>
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<publisher>SWRVE</publisher>
<dateIssued>2015</dateIssued>
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<abstract displayLabel="Summary">The mobile games business is driven by acquisition. Huge amounts of time and money are spent on attracting new players every month. An entire ecosystem has developed to help us find those players and deliver installs</abstract>
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<topic>Comportamiento del consumidor</topic>
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