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Playing games

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<abstract displayLabel="Summary">In the war for consumer attention, games could be a way to win over hearts and minds, and -most importantly- the customer's time</abstract>
<note type="statement of responsibility">Peta Fuller</note>
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<topic>Empresas de seguros</topic>
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<topic>Tecnologías interactivas</topic>
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<topic>Juego</topic>
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<title>Post magazine : the insurance world covered since 1840</title>
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<publisher>London : Incisive Financial Publishing Ltd., 2005-2016</publisher>
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<text>01/07/2016 Número 7 - julio 2016 , p. 72-75</text>
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