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The Economic essentials of digital strategy : a supply and demand guide to digital disruption

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      <subfield code="c">Angus Dawson, Martin Hirt, Jay Scanlan</subfield>
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      <subfield code="a">The digitization of processes and interfaces is itself a source of worry. But the feeling of not knowing when, or from which direction, an effective attack on a business might come creates a whole different level of concern. News-making digital attackers now successfully disrupt existing business models often far beyond the attackers' national boundaries. No wonder many business leaders live in a heightened state of alert. At the same time, the opportunities presented by digital disruption excite and allure. Forward-leaning companies are immersing themselves deeply in the world of the attackers, seeking to harness new technologies, and rethinking their business models the better to catch and ride a disruptive wave of their own</subfield>
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