Centro de Documentacion de Fundación MAPFRE - Online insurance trends : Europe report

MAP20170039495

Online insurance trends : Europe report / Johannes Ospald, Chief coord. — Vienna : MOUNT ONYX GmbH, 2017

Part I: Europe -- Part II: Western Europe -- Part III - Northern Europe -- Part IV - Eastern Europe -- Part V - Southern Europe. — Sumario: Introduction -- Megatrends -- Markets & Trends -- Business Models & Trends -- Customer Analytics & Trends -- Products & Trends -- Pricing & Trends -- Marketing & Trends -- Sales & Trends -- Services & Trends -- HR & Trends -- New Impacts

1. Mercado de seguros . 2. Internet . 3. Productos de seguros . 4. Marketing digital . 5. Tecnologías interactivas . 6. Empresas de seguros . 7. Investigación de mercados . 8. Comercio electrónico . 9. Europa . I. Ospald, Johannes, coord. . II. MOUNT ONYX GmbH .