Torched on twitter : how social media influenced the response of insurers to the Liverpool fire
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| 001 | MAP20180010361 | ||
| 003 | MAP | ||
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| 040 | $aMAP$bspa$dMAP | ||
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| 100 | $0MAPA20160014204$aKirkman, Will | ||
| 245 | 1 | 0 | $aTorched on twitter$b: how social media influenced the response of insurers to the Liverpool fire$cWill Kirkman |
| 520 | $aThe insurer response to the Echo Arena car park fire has painted a picture of an industry unprepared. U-turns and industry infighting followed in the wake of the Liverpool car park blaze, which destroyed 1400 cars on New Year's Eve, framed in the context of an online public outcry on social media. Post unravels the industry response to the fire, and explores how events like this may shape insurer policy in the future. | ||
| 650 | 4 | $0MAPA20080586294$aMercado de seguros | |
| 650 | 4 | $0MAPA20080590567$aEmpresas de seguros | |
| 650 | 4 | $0MAPA20080551292$aIncendios | |
| 650 | 4 | $0MAPA20080570286$aRedes sociales | |
| 650 | 4 | $0MAPA20080609603$aCausas de los incendios | |
| 650 | 4 | $0MAPA20090013650$aOpinión del cliente | |
| 650 | 4 | $0MAPA20110017224$aConsumidores | |
| 650 | $0MAPA20190001328$aMárketing de la empresa de seguros | ||
| 651 | 1 | $0MAPA20080638306$aGran Bretaña | |
| 773 | 0 | $wMAP20170035732$tInsurance post$dLondon : Infopro Digital Insurance Information , 2016-2022$g01/03/2018 Año 2018 Número 3 - marzo , p. 12-14 |