Banc-ing on life growth : bancassurance

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      <subfield code="a">While the agency channel has traditionally been the dominant mode of distribution for life insurance products, bancassurance has been proven to be one of the best ways to go international and penetrate new markets, with banks as the financial backbone in many developing Asia countries. With Asia Insurance Review's 19th Conference on Bancassurance and Alternative Distribution Channels coming up in May, we review the state of bancassurrance in some Asian markets</subfield>
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