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MAP20210005848Wargin, Jeff Insurance chatbots : optimizing customer experiences / Jeff WarginSumario: Artificial intelligence (AI) has changed the insurance industry and customer service is no exception. One of the most common forms of AI are the use of chatbots, which Forbes defines as software functionality that is designed to receive conversational input through text of voice and then generate a response that is also in natural language. In other words, instead of interacting with a human, you're chatting with a bot that's programmed to understand your questions and direct you to the right placeEn: Duck Creek Blog.- Boston, MA : Duck Creek Technologies. - February 2021 ; 4 p1. Mercado de seguros. 2. Inteligencia artificial. 3. Chatbot. 4. Digitalización. 5. Atención al cliente. I. Duck Creek Technologies. II. Título.