Digitally native brands : born digital, but ready to take on the world
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Tag | 1 | 2 | Valor |
---|---|---|---|
LDR | 00000cam a22000004b 4500 | ||
001 | MAP20210031496 | ||
003 | MAP | ||
005 | 20230321113802.0 | ||
008 | 211028s2021 usa|||| ||| ||spa d | ||
040 | $aMAP$bspa$dMAP | ||
084 | $a922.112.1 | ||
100 | 1 | $0MAPA20210034893$aBroitman, Adam | |
245 | 1 | 0 | $aDigitally native brands$b: born digital, but ready to take on the world$cAdam Broitman, Elizabeth Hunter, Jennifer Schmidt |
260 | $aNew York$bMcKinsey & Company$c2021 | ||
300 | $a9 p. | ||
520 | $aBy applying the right criteria, investors can identify digitally native brands with the potential to outperform. | ||
650 | 4 | $0MAPA20080541644$aMarcas | |
650 | 4 | $0MAPA20080586546$aNuevas tecnologías | |
650 | 4 | $0MAPA20170006503$aTransformación digital | |
650 | 4 | $0MAPA20080558970$aInversiones | |
700 | 1 | $0MAPA20210034909$aHunter, Elizabeth | |
700 | 1 | $0MAPA20210034916$aSchmidt, Jennifer | |
710 | 2 | $0MAPA20080442569$aMcKinsey & Company |