Centro de Documentación de Fundación MAPFRE - Top trends to watch in 2024 : 9 ways media, commerce, and the AI revolution will reshape the market in the new year

MAP20230026724

Top trends to watch in 2024 : 9 ways media, commerce, and the AI revolution will reshape the market in the new year. — [New York] : Insider Intelligence, 2023

4 p.

Sumario: t's hard to imagine that 2024 will be as transformative as 2023but it might be. Between broader adoption of generative AI (genAI), a constantly evolving media and regulatory landscape, and new forms of commerce, 2024 will keep companies on their toes. This report covers the top nine trends to watch in 2024

1. Inteligencia artificial . 2. Medios de comunicación . 3. Comercio electrónico . 4. Publicidad . 5. Redes sociales . I. Título.