Cross-cultural differences in risk perception : a model based approach

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<title>Cross-cultural differences in risk perception</title>
<subTitle>: a model based approach</subTitle>
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<title>Risk analysis : an international journal</title>
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<name type="personal" usage="primary" xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080238599">
<namePart>Bontempo, Robert N.</namePart>
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<name type="personal" xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080213411">
<namePart>Bottom, William P.</namePart>
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<name type="personal" xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080119416">
<namePart>Weber, Elke U.</namePart>
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<placeTerm type="code" authority="marccountry">usa</placeTerm>
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<dateIssued encoding="marc">1997</dateIssued>
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<abstract displayLabel="Summary">The present study assessed cross-cultural differences in the perception of financial risks. Students at large universities in Hong-Kong, Taiwan, the Netherlands, and the U.S., as well as a group of Taiwanese security analyst rated the riskiness of a set of monetary lotteries. Risk Judgments differed with nationality, but not with occupation and were modeled by the Conjoint Expected Risk (CER) model. Consistent with cultural differences in country uncertainty avoidance, CER model parameters of respondents from the two Western countries differed from those of respondents from the two countries with Chinese cultural roots: the risk judgments of respondents from Hong Kong and Taiwan were more sensitive to the magnitude of potential losses and less mitigated by the probability of positive outcomes</abstract>
<note type="statement of responsibility">Robert N. Bontemp, William P. Bottom, and Elke U. Weber</note>
<subject authority="lcshac" xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080602871">
<topic>Percepción del riesgo</topic>
</subject>
<subject authority="lcshac" xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080582418">
<topic>Riesgo financiero</topic>
</subject>
<subject authority="lcshac" xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080543624">
<topic>Cultura</topic>
</subject>
<subject authority="lcshac" xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080591960">
<topic>Métodos de análisis</topic>
</subject>
<subject authority="lcshac" xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080586454">
<topic>Modelos analíticos</topic>
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<classification authority="">7</classification>
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<title>Risk analysis : an international journal</title>
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<publisher>New York and London</publisher>
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<identifier type="local">MAP20077000345</identifier>
<part>
<text>nº 4, August 1997 ; p. 479-488</text>
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