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The evolution of the design-inspired enterprise : a focus on design - which translates to a focus on customers' true needs and unarticulated aspirations - ultimately creates better-informed, more...
Sección: Artículos
Título: The evolution of the design-inspired enterprise : a focus on design - which translates to a focus on customers' true needs and unarticulated aspirations - ultimately creates better-informed, more nimble companies / Gabriella Lojacono and Gianfranco Zaccai
Registros relacionados: En: Sloan management review. - Cambridge : MIT Sloan School of Management, 1985-2012 = ISSN 1532-9194. - Número 3 45 2004Otras clasificaciones: 92
Derechos: In Copyright (InC)
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