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The Truth about CSR

Recurso electrónico / electronic resource
MAP20150007001
Rangan, V. Kasturi
The Truth about CSR / Kasturi Rangan, Lisa Chase, Sohel Karim
Sumario: Most companies have long practiced so me form of corporate social and environmental responsibility with the broad goal, simply, of contributing to the well-being ofthe communities and society they affect and on which they depend. But there is increasing pressure to dress up CSR as a business discipline and demand that every initiative deliver business results.
En: Harvard business review. - Boston : Impact Media Comercial S.A., 1988-. - 05/01/2015 Tomo 93 Número 1-2 - enero-febrero 2015 , p. 40-49
1. Responsabilidad social corporativa . 2. Ética empresarial . 3. Compromiso empresarial . I. Título.