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Neuromarketing : hallazgos inteligentes en la "caja de Pandora" del cerebro

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<subTitle>: hallazgos inteligentes en la "caja de Pandora" del cerebro</subTitle>
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<namePart>Álvarez del Blanco, Roberto M.</namePart>
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<note type="statement of responsibility">Roberto M. Álvarez de Blanco</note>
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<text>15/01/2010 Número 186  - enero 2010 , p. 38-48</text>
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