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Call centers : a case study on the interplay between organization and information technology

Registro MARC
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040  ‎$a‎MAP‎$b‎spa‎$d‎MAP
084  ‎$a‎216
100  ‎$0‎MAPA20080219628‎$a‎Graumann, Matthias
24510‎$a‎Call centers : a case study on the interplay between organization and information technology‎$c‎Matthias Graumann
520  ‎$a‎Since deregulation of the European insurance market at the beginning of the 1990s, the European insurance industry has developed into a highly competitive marketplace. It is common knowledge in business administration that intensified competition, combined with a saturated market, forces insurance companies to raise customer awareness. Whereas it used to be thought that customer awareness was founded on either the price component (lowestcost strategy) or the quality component (strategy of differentiation), today the simultaneous development of both factors is essential
650 1‎$0‎MAPA20080561543‎$a‎Call centers
650 1‎$0‎MAPA20080631925‎$a‎Nuevas tecnologías de la información
650 1‎$0‎MAPA20080589189‎$a‎Atención al cliente
650 1‎$0‎MAPA20080590567‎$a‎Empresas de seguros
7102 ‎$0‎MAPA20080445805‎$a‎Embedded Finance & Super App Strategies
7730 ‎$w‎MAP20077100215‎$t‎Geneva papers on risk and insurance : issues and practice‎$d‎Geneva : The Geneva Association, 1976-‎$x‎1018-5895‎$g‎01/01/2003 Número 1 28 2003 , P. 111-126
856  ‎$u‎http://www.genevaassociation.org/PDF/Geneva_papers_on_Risk_and_Insurance/GA2003_GP28(1)_Graumann,Arnold&Beltjes.pdf
856  ‎$y‎MÁS INFORMACIÓN‎$u‎mailto:centrodocumentacion@fundacionmapfre.org?subject=Consulta%20de%20una%20publicaci%C3%B3n%20&body=Necesito%20m%C3%A1s%20informaci%C3%B3n%20sobre%20este%20documento%3A%20%0A%0A%5Banote%20aqu%C3%AD%20el%20titulo%20completo%20del%20documento%20del%20que%20desea%20informaci%C3%B3n%20y%20nos%20pondremos%20en%20contacto%20con%20usted%5D%20%0A%0AGracias%20%0A