Consumers' digital experience is king to leapfrog e-commerce for insurers
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| Tag | 1 | 2 | Valor |
|---|---|---|---|
| LDR | 00000cab a22000004b 4500 | ||
| 001 | MAP20170006589 | ||
| 003 | MAP | ||
| 005 | 20220912130548.0 | ||
| 008 | 170228e20170201sgp|||p |0|||b|eng d | ||
| 040 | $aMAP$bspa$dMAP | ||
| 084 | $a216 | ||
| 100 | 1 | $0MAPA20170002628$aChew, Marcus | |
| 245 | 1 | 0 | $aConsumers' digital experience is king to leapfrog e-commerce for insurers$cMarcus Chew |
| 520 | $aWith mobile penetration at 156% in Singapore, of which 55% shop on-line, the power of consumers has grown tremendously. And insurers need to cater to today's consumers' preferred mode of contacto Mr Marcus Chew of Income, a Singapore-based life, health and general insurance cooperative, shares its experiences in e-commerce through Facebook, Facebook Live, Instagram, 'Iive' chats, as well as its website. | ||
| 650 | 4 | $0MAPA20080586294$aMercado de seguros | |
| 650 | 4 | $0MAPA20080590567$aEmpresas de seguros | |
| 650 | 4 | $0MAPA20080568641$aDigitalización | |
| 650 | 4 | $0MAPA20080586546$aNuevas tecnologías | |
| 650 | 4 | $0MAPA20080587918$aSeguro electrónico | |
| 650 | 4 | $0MAPA20080607531$aOrientación al cliente | |
| 773 | 0 | $wMAP20090003767$tAsia insurance review$dSingapore : Ins Communications Pte Ltd., 2009-$x0218-2696$g01/02/2017 Número 2 - febrero 2017 , p. 62-63 |