The Consumer and COVID-19 : global consumer sentiment research in the consumer products and retail industry
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<title>Consumer and COVID-19</title>
<subTitle>: global consumer sentiment research in the consumer products and retail industry</subTitle>
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<namePart>Capgemini Research Institute</namePart>
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<dateIssued>2020</dateIssued>
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<abstract displayLabel="Summary">As countries move along the COVID-19 curve, traditional shopping behavior is significantly disrupted and transformed: Uncertainty is high, many businesses are shut, and people are concerned about recession. With these recession concerns, they are keeping a closer eye on spending: customers are focusing on essential goods rather than lifestyle and leisure products, for example. At the same time, with lockdown measures in place around the world, there has been a surge in the use of online channels. In this fast-changing and volatile environment, how can consumer products and retail organizations drive operational resilience and maintain their pre-crisis focus on customer relationships and engagement?</abstract>
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<topic>Comportamiento del consumidor</topic>
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<topic>Comercio electrónico</topic>
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<topic>Tendencias</topic>
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