MAPFRE : un liderazgo ganado a pulso

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<titleInfo>
<title>MAPFRE</title>
<subTitle>: un liderazgo ganado a pulso</subTitle>
</titleInfo>
<name type="personal" usage="primary" xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080231316">
<namePart>Roca, José Antonio</namePart>
<nameIdentifier>MAPA20080231316</nameIdentifier>
</name>
<name type="personal" xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080414870">
<namePart>Hernando de Larramendi y Montiano, Ignacio</namePart>
<nameIdentifier>MAPA20080414870</nameIdentifier>
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<typeOfResource>text</typeOfResource>
<originInfo>
<place>
<placeTerm type="code" authority="marccountry">esp</placeTerm>
</place>
<dateIssued encoding="marc">1982</dateIssued>
<issuance>monographic</issuance>
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<language>
<languageTerm type="code" authority="iso639-2b">spa</languageTerm>
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<physicalDescription>
<form authority="marcform">print</form>
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<note type="statement of responsibility">entrevista de] José Antonio Roca [a] Ignacio Hernado de Larramendi</note>
<note>Artículo publicado en: Actualidad Aseguradora, 1 de abril de 1982</note>
<subject authority="" xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080414870">
<name type="personal">
<namePart>Hernando de Larramendi y Montiano, Ignacio</namePart>
</name>
</subject>
<subject authority="" xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080439705">
<name type="corporate">
<namePart>Sistema MAPFRE</namePart>
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</subject>
<subject authority="lcshac" xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080600938">
<topic>Dirección de empresas</topic>
</subject>
<subject authority="lcshac" xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080584337">
<topic>Control de gestión</topic>
</subject>
<subject authority="lcshac" xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080584351">
<topic>Control de seguros</topic>
</subject>
<subject authority="lcshac" xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080547561">
<topic>Historia</topic>
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<subject authority="lcshac" xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080586294">
<topic>Mercado de seguros</topic>
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<subject authority="lcshac" xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080627195">
<topic>Internacionalización del seguro</topic>
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<topic>Artículos periodísticos</topic>
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<classification authority="">020</classification>
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<recordContentSource authority="marcorg">MAP</recordContentSource>
<recordCreationDate encoding="marc">911002</recordCreationDate>
<recordChangeDate encoding="iso8601">20101117172258.0</recordChangeDate>
<recordIdentifier source="MAP">MAP20070009196</recordIdentifier>
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