Centro de Documentacion de Fundación MAPFRE - Strategic planning in the European insurance industry

MAP20070011500

Strategic planning in the European insurance industry / by Christian Grosjean and Jean-François Honore. — London : Association Internationale pour l'Etude de l'Economie de l'Assurance, 1991

21 h. : graf. ; 30 cm

4th International Conference of the Geneva Association on Strategic Issues and Planning in Insurance, held in London, October 28-30, 1991

Sumario: The strategic plan -- The planning department -- Data and other information services -- Simulation models -- Monitoring the firm

1. Planificación estratégica . 2. Empresas de seguros . 3. Management . 4. Encuestas . 5. Europa . I. Honore, Jean-François . II. International Conference on Strategic Issues and Planning in Insurance (4º: 1991: London) . III. Título.