Búsqueda

Opportunity knocks : life insurance

<?xml version="1.0" encoding="UTF-8"?><modsCollection xmlns="http://www.loc.gov/mods/v3" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xsi:schemaLocation="http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-8.xsd">
<mods version="3.8">
<titleInfo>
<title>Opportunity knocks</title>
<subTitle>: life insurance</subTitle>
</titleInfo>
<name type="personal" usage="primary" xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20160011142">
<namePart>O'Mara, Matthew</namePart>
<nameIdentifier>MAPA20160011142</nameIdentifier>
</name>
<typeOfResource>text</typeOfResource>
<genre authority="marcgt">periodical</genre>
<originInfo>
<place>
<placeTerm type="code" authority="marccountry">usa</placeTerm>
</place>
<dateIssued encoding="marc">2016</dateIssued>
<issuance>serial</issuance>
</originInfo>
<language>
<languageTerm type="code" authority="iso639-2b">eng</languageTerm>
</language>
<physicalDescription>
<form authority="marcform">print</form>
</physicalDescription>
<abstract displayLabel="Summary">The impact of digital technologies on insurance products, customer expectations and distribution networks is rapidly driving change in the insurance industry. Determining a distribution strategy in an omnichannel world requires consideration of new alternatives along with traditional channels. Insurers need new insight into familiar challenges when deciding how sales teams will envolve, how processes will adapt and how key supporting technologies will be selected. The challenge is to cut through the noise and develop innovative strategies that integrate proven traditional distribution approaches with new customer demands and new technology.</abstract>
<note type="statement of responsibility">Matthew O'Mara</note>
<subject xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080586294">
<topic>Mercado de seguros</topic>
</subject>
<subject xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080596606">
<topic>Evolución del seguro</topic>
</subject>
<subject xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080609542">
<topic>Canales de distribución</topic>
</subject>
<subject xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20150006493">
<topic>Marketing de cliente</topic>
</subject>
<subject xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20120023444">
<topic>Social media</topic>
</subject>
<subject xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080586546">
<topic>Nuevas tecnologías</topic>
</subject>
<subject xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20120004689">
<topic>Multicanalidad</topic>
</subject>
<subject xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080575175">
<topic>Comercialización</topic>
</subject>
<subject xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080570590">
<topic>Seguro de vida</topic>
</subject>
<classification authority="">341</classification>
<relatedItem type="host">
<titleInfo>
<title>Best's Review</title>
</titleInfo>
<originInfo>
<publisher>New Jersey : A.M. Best Company, 1976-</publisher>
</originInfo>
<identifier type="issn">1527-5914</identifier>
<identifier type="local">MAP20077100109</identifier>
<part>
<text>01/06/2016 Volumen 117 Número 2 - junio 2016 , p. 46-48</text>
</part>
</relatedItem>
<recordInfo>
<recordContentSource authority="marcorg">MAP</recordContentSource>
<recordCreationDate encoding="marc">160906</recordCreationDate>
<recordChangeDate encoding="iso8601">20160908152619.0</recordChangeDate>
<recordIdentifier source="MAP">MAP20160026498</recordIdentifier>
<languageOfCataloging>
<languageTerm type="code" authority="iso639-2b">spa</languageTerm>
</languageOfCataloging>
</recordInfo>
</mods>
</modsCollection>