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Is your company ready for open innovation?

Recurso electrónico / electronic resource
MARC record
Tag12Value
LDR  00000cab a2200000 4500
001  MAP20110068967
003  MAP
005  20220912145031.0
008  111128e20111003esp|||p |0|||b|spa d
040  ‎$a‎MAP‎$b‎spa‎$d‎MAP
084  ‎$a‎922.111
1001 ‎$0‎MAPA20110030278‎$a‎Lichtenthaler, Ulrich
24500‎$a‎Is your company ready for open innovation?‎$c‎Ulrich Lichtenthaler, Martin Hoegl, Miriam Muethel
520  ‎$a‎The right open innovation strategy can yield performance benefits- but first your company needs to overcome "not-invented-here" and "not-sold-here" attitudes
650 1‎$0‎MAPA20080606091‎$a‎Estrategia empresarial
650 1‎$0‎MAPA20080606787‎$a‎Innovación empresarial
650 1‎$0‎MAPA20080586546‎$a‎Nuevas tecnologías
650 1‎$0‎MAPA20080546991‎$a‎Empresas
650 1‎$0‎MAPA20080590048‎$a‎Cultura empresarial
7001 ‎$0‎MAPA20110030285‎$a‎Hoegl, Martin
7001 ‎$0‎MAPA20110030292‎$a‎Muethel, Miriam
7730 ‎$w‎MAP20077000185‎$t‎Sloan management review‎$d‎Cambridge : MIT Sloan School of Management, 1985-2012‎$x‎1532-9194‎$g‎03/10/2011 Tomo 53 Número 1 - 2011 , p. 45-48