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Win-win situation

Recurso electrónico / Electronic resource
MAP20160016017
Dimas, Alicia
Win-win situation / Alicia Dimas
Sumario: Banks and insurers praise the advantages of bancassurance. While insurers expand their distribution channels and gain proximity to potential clients, banks regard bancassurance as an extra revenue and cross-selling opportunity in a challenging time for business.
En: Latamir. - London : Pageant Media, 2016. - 01/03/2016 Número 54 - marzo 2016 , p. 10-11
1. Bancaseguros . 2. Banca . 3. Productos financieros . 4. Seguros . 5. Mercado de seguros . 6. Canales de distribución .