Centro de Documentación de Fundación MAPFRE - Predictive modelling across customer lifetime

Notes: Sumario: Despite being a classic data driven business, the insurance industry is often regarded as slow in comparison to Amazon and Netflix. But one thing is for su re: insurers are catching up with advanced analytics methods such as predictive modelling. Ms Mandy Luo of ReMark demonstrates the power - and the value - of prediction. Related records: En: Asia insurance review. - Singapore : Ins Communications Pte Ltd., 2009- = ISSN 0218-2696. - 01/05/2017 Número 5 - mayo 2017 , p. 66-68Materia / lugar / evento: Seguro de vida Predicciones Comportamiento del consumidor Modelos predictivos Hábitos de vida saludable Data driven Other categories: 341

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