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The Great leap : driving innovation from the base of the pyramid

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<title>Great leap</title>
<subTitle>: driving innovation from the base of the pyramid</subTitle>
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<name type="personal" usage="primary" xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080101060">
<namePart>Hart, Stuart L</namePart>
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<namePart>Christensen, Clayton M</namePart>
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<dateIssued encoding="marc">2002</dateIssued>
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<abstract>The article explains how can take a great leap to the base of the pyramid, it will be giving a chance for sustained corporate growth while also helping to lift the poor out of poverty and opening the way to sustainable growth for the global economy</abstract>
<note type="statement of responsibility">Stuart L. Hart, Clayton M. Christensen</note>
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<topic>Estructura económica</topic>
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<topic>Dirección de empresas</topic>
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<topic>Innovación empresarial</topic>
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<topic>Acción social de la empresa</topic>
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<title>Sloan Management Review</title>
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<identifier type="local">MAP20077000185</identifier>
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<text>nº 1,Vol. 44, Fall 2002 ; p. 51-56</text>
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