Section: Articles Title: Managing the total customer experience / Leonard L. Berry, Lewis P. Carbone and Stephan H. Haeckel Related records: En: Sloan management review. - Cambridge : MIT Sloan School of Management, 1985-2012 = ISSN 1532-9194. - Número 3 43 2002Other categories: 92 Rights: In Copyright (InC) Referencias externas: earth MÁS INFORMACIÓN See issue detail