Sección: ArtículosTítulo: Making the most of corporate social responsability / Tracey Keys, Thomas W. Malnight, and Kees van der GraafAutor: Keys, TraceyNotas: Sumario: For companies that see CSR as an opportunity to strengthen the business, the big challenge is execution. Smart partnering can provide a practical way forwardRegistros relacionados: En: The McKinsey Quartely. - December 2009 ; 8 p.Materia / lugar / evento: Responsabilidad social corporativaEstrategia empresarialOtros autores: Malnight, Thomas W.Graaf, Kees van derMcKinsey & CompanyOtras clasificaciones: 922.15Derechos: In Copyright (InC)
